GoldiBite is an AI-powered app designed to assist individuals with food allergies and sensitivities by providing a comprehensive database to help manage food safety concerns while traveling. It aims to eliminate the inconvenience and potential safety risks associated with varying ingredient information and regulations worldwide.
GoldiBite is an AI-powered app designed to assist individuals with food allergies and sensitivities by providing a comprehensive database for managing food safety concerns while traveling. It aims to eliminate the inconvenience and potential safety risks posed by inconsistent ingredient information and regulations worldwide.
Eating out with food allergies is more challenging than many realize. A study by Dalhousie University found that only 27.7% of individuals with food allergies believe menus properly indicate allergens. Alarmingly, 46% have experienced allergic reactions at restaurants, with 25.5% encountering multiple incidents.
Food is a universal joy—no one should have to fear it. GoldiBite helps you confidently find the right bite, every time.
Effective design begins with understanding travelers. Below, we present two key user personas: Claire and Jackson.
Through detailed surveys and in-depth research, user personas were developed to capture the needs, goals, and challenges of the target audience. This deeper understanding enables the creation of targeted solutions that effectively address their concerns.
Claire Martin, a 28-year-old marketing coordinator from Lyon, France, is a passionate traveler with a love for exploring new foods. Following a gluten-free diet, she constantly struggles to navigate menus and food labels, especially in foreign countries where language barriers add to the challenge. Whether double-checking ingredients or asking servers for gluten-free options, Claire is always looking for ways to enjoy her meals with confidence.
Jackson is an international student studying digital design. He loves food and constantly seeks options that accommodate his chronic illness. Passionate about nature and socializing with friends, Jackson strives to live a happy and fulfilling life.
The name GoldiBite is inspired by the Goldilocks story, specifically the famous line: “This porridge is too hot, this porridge is too cold, this porridge is just right.” GoldiBite is designed to eliminate the inconvenience and safety risks of traveling for people with food allergies and sensitivities. Just as Goldilocks searched for the perfect porridge, GoldiBite aims to help travelers find “the right bite, every time.”
Urgency and Quick Assistance: GoldiBite provides rapid alerts and support during food reactions, ensuring users have the information and tools needed to act swiftly in critical situations.
Balance and Awareness: GoldiBite integrates safety into every aspect, from allergen warnings to emergency instructions, ensuring users can make healthy choices without compromise.
Warmth and Urgency: The deeper orange provides a grounded tone, making it ideal for important notifications or actions that require attention, such as allergen alerts.
These green colors represent health, vitality, and wellness. They suggest fresh, natural ingredients and wholesome living, aligning with the values of GoldiBite. The color evokes "natural" and "fresh" foods, encouraging users to explore healthier options while staying mindful of allergens.
Teal is widely recognized as the official color for food allergy awareness. By incorporating it into your brand, you align your app with the global community dedicated to promoting awareness and supporting individuals managing food allergies.
It also represents that GoldiBite is a safe space for individuals with food allergies, bringing calmness and reassurance.
By prioritizing accessibility and color contrast in its design, GoldiBite fosters an inclusive environment where everyone can safely navigate their food options.
This happy path was created based on the findings and includes two major functionalities: the food screener and restaurant menu analysis.
Packaged food allergen analysis allows users to capture product information from the barcode and provides an analysis result.
This function uses the camera to capture a menu image, analyzes the image, and provides the result.
These onboarding screens introduce travelers to the app's features, helping them familiarize themselves with its functionality.
The login process is streamlined with options to log in via email or Google, making access quick and easy. Travelers are guided through steps to personalize the app according to their specific needs, including customizing allergens to ensure features are tailored to their unique requirements.
The Guides section provides travelers with essential information on managing allergies, offering tailored tips for both adults and children. The guides include a variety of tips and information to help travelers prevent potential allergic reactions and educate them about the risks of accidental ingestion of allergens. Each guide features clear, step-by-step instructions to help travelers act confidently and appropriately based on their specific needs.
It enables travelers to personalize their app experience, including options for profile management, language, location, notifications, and allergy preferences. These settings allow users to customize the app to their specific needs, enhancing usability, accessibility, and safety.
The testing stage is crucial to ensure GoldiBite's functionality is stable and to enhance the user experience. GitHub Issues is a task manager used in the GoldiBite project for reporting bugs and requesting new features.
Capturing the essence of GoldiBite in a short video was crucial for promoting the app. We highlighted key features, such as allergen detection, nutrition tracking, and menu translation, to demonstrate how GoldiBite simplifies safe food choices. The video’s engaging visuals and informative content helped drive user engagement and interest.